The eCommerce industry has grown exponentially in all these years. Amidst our daily hectic schedule, we often look for easier and convenient services. Ecommerce offers greater flexibility to do unlimited shopping anytime and from anywhere. The ongoing global coronavirus pandemic has just boosted the growth of eCommerce businesses significantly as people are purchasing products and services online, because of temporary lockdowns and social distancing norms. Ecommerce is one of the best ways to scale your business and earn higher ROI. That’s why eCommerce website development is high in-demand in the current situation. When it comes to building a powerful eCommerce website, Magento eCommerce development is the right choice for you.
If you’re a newbie, here’s a brief introduction to Magento.
What is Magento?
Magento is an open-source eCommerce development platform that comes with out-of-the-box tools and features that are essential for building a fully-functional eCommerce website. The platform is written in PHP scripting language and is based on the Zend framework for developing websites. Since its inception in 2007, Magento has helped in the creation of robust eCommerce stores with the integration of innovation and skills.
Magento is available in two editions: Magento Open Source and Magento Commerce.
- Magento Open Source
Magento open-source platform is free to use for everyone. It offers greater flexibility to customize the website exactly as you want. Moreover, Magento is supported by a massive community.
- Magento Commerce
This version consists of Magento enterprise and Magento enterprise cloud. It is a paid version which means you get access to advanced features only if you upgrade to the premium version.
In this version, you get advanced marketing features and support from the Magento technical teams at any time.
Magento Versions Available on the Market
Over a decade, Magento has released several versions which are broadly categorized into two groups:
- Magento 1
From Magento 1.0x to 1.9x, all come under this group. Magento 1 has become an outdated version now and the official support for Magento 1 has reached its end on June 30, 2020. So, users are now making their move to Magento 2 for leveraging more advanced features and security.
- Magento 2
This group consists of Magento 2.0.x to 2.2.x versions. Magento 2 is considered as the present and the future of Magento eCommerce development. The platform is enriched with all of the in-demand features that are essential for building a feature-rich eCommerce store.
Magento has outpaced in the eCommerce industry leaving WooCommerce, Shopify, etc. If you’re planning to use this powerful platform for your eCommerce project, then you should consider reaching out to a full-service Magento 2 development company.
Magento’s Myriads of Advanced Ecommerce Features
- Vast Community Support
Magento is an open-source platform that allows developers to add and remove features according to their needs. It is backed by a huge and active community that is ready to help you whenever you want. It is a great eCommerce platform for amateurs as well.
- Scalable
Any business should be scalable to keep growing in the future. With Magento eCommerce development, businesses get an opportunity to grow, as the Magento eCommerce store can be accessed from anywhere.
Good product quality and customer service are two of the most vital factors of an eCommerce business. Magento 2 platform is exclusively designed to help eCommerce businesses.
- Developer-friendly
Magento is the most preferred choice of developers as it saves them a lot of time and effort by integrating different features. Although the platform has its own learning curve, it is easy to use once developers become familiar with its operations, making it the most-loved eCommerce development platform. So, you can hire Magento 2 developers if you want to launch your eCommerce business within the shortest timeframe.
- Effective Marketing Tools
Magento offers plenty of useful marketing tools that make marketing websites easier. Tools like coupons, catalog promotions, and promotional pages are inbuilt in Magento. So, these marketing tools are the strength of the Magento 2 platform.
- SEO-Friendly
Having an SEO-friendly website is crucial for ranking higher in the search engine results. If your website does not get noticed, you will lose out many potential customers. Magento has a special edge in SEO which makes it one of the most preferred eCommerce platforms. It has built-in SEO features that help you rank your website higher with lesser effort. Some of the basic features include SEO-friendly URLs, tags, and tools to track the performance of your website.
- Order Management
Magento has the ability to efficiently manage orders even during a crisis. It provides great flexibility to site admins to manage their page from a centralized dashboard. So, you can hire Magento 2 developers for professional Magento website development
- Responsive
Customers may use any device to access eCommerce websites. Therefore, it’s important that your eCommerce website runs flawlessly on multiple platforms. Magento allows developing a fully mobile-responsive website to deliver a rich and seamless web experience irrespective of the platform or device your customers are using to access your website.
- High-end Security
Security is a major concern when it comes to online shopping. Here, both customers and business owners have to provide their payment details. With the rapid technological advancements, cybercrime is also increasing. Magento uses reliable technologies to provide high-end security to end-users to mitigate the risk of data theft.
Why Should You Opt for Magento Ecommerce Development?
If you’re thinking about why you should hire Magento 2 developers, then here’s an answer to your question. Magento significantly helps you to boost your eCommerce sales and make your business scalable. It makes your eCommerce website customer-friendly and is equipped with inbuilt tools and features that greatly help in marketing.
It’s Time for Some Quick Magento Facts
Here are some more reasons why you should consider investing in Magento 2 development company:
- Magento is the third-best eCommerce platform among the Top 1 Million Websites.
- Since its inception, Magento has achieved a gross merchandise sale of $155 billion.
- Magento has been recently acquired by Adobe. The platform now enhances the commercial capabilities of Adobe Experience Cloud, a world-famous enterprise platform.
- Industry giants like HP and Tom Dixon have used Magento for developing their online stores.
Wrapping Up
Magento is a trending eCommerce solution to develop an eCommerce website. This amazing platform is being used for over a decade by millions of active users. So, now that you have got an idea of the Magento eCommerce solution, you can reach out to a Magento 2 development company to discuss your project requirements and get started.
So, have you decided to build a robust eCommerce site? You can hire Magento 2 developers for high-quality Magento eCommerce website development services.
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